Tuesday, January 5, 2010

Transition from Attorney to Entrepreneur

Take Control in 2010- The Cheese Has Moved

The cataclysmic change in the American economy over the last year has changed everything! The way we must operate as attorneys, the thought process clients use to purchase our services and the value we are able to show them, is all different. In 2010, you must be prepared to lead, follow or get out of the way.

In my experience over this past year, it has become clear that this new economy is all about being responsive. People are not waiting for you to return calls. You must be prepared when the calls come in, no whining or you will be left behind.
To be a leader, you must proceed with confidence in the face of uncertainty! Today’s economy demands a high attention to customer satisfaction and service, not from your perspective, but from theirs! So how do you maintain confidence and lead in 2010? Let MPS™ be your guide. The best way to maintain your confidence is to associate with other who have it. The MPS™ members have created an organization of the highest integrity with tremendous abundance to support their fellow members. I encourage you to continue to utilize the list serve and MPS™ tools and support your friends in the MPS™ community. Second and most importantly, follow the process. Don’t reinvent it, don’t twitch it. As Dan Sullivan said, be stupid! Just do it. I have tested and tried these processes in my active practice every day and they are working. Throughout 2010 we will be bringing you new ideas that we are currently trying and having success with. Stay connected and follow the process.

In all change, there is a winner and a loser. You determine what side you’re on. Stay focused, stay committed, stay confident and stay on process and your success will result. If you always do what you’ve always done, you will continue to get what you have always gotten. In 2010 make a choice to hear. Remember the E-Myth by Michael Gerber, “For a successful small business, you must be an entrepreneur, manager and technician.” To ensure you’re doing this properly in 2010, I encourage you to calendar days of the week that you will be acting in each of those roles and stick to it. Ensure you have at least 2 ½ days a week where you are acting as entrepreneur (seeking out new business); 2 days a week to do work; and one day a week to manage yourself by planning and managing your company. Take Control of 2010! Lead, Follow or Get Out Of the Way!

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